Levanthyme is the story of a dream to bring a warm atmosphere and sunny bites from the Levant to the busy rush of London.
It all starts with finding the right name. Some brainstorming sessions and research later, Levanthyme came to be. Unmistakably intertwining Levant with thyme, one of its key distinctions, the name offers from the get-go a sense of freshness and authenticity.
And so we worked on reflecting all of this through the branding and creative aspects of the customer experience, starting with the logo and brand identity that convey the same sense and feel of freshness.
Step by step, it all came to life, both inside the restaurant’s premises and online: from a look-and-feel that triggers customers’ longing for warmer days to a ready-on-the-go packaging that looks attractive, clean, and fresh on the shelf. We developed the visual identity, packaging, delivery collateral, environmental branding, and full digital experience, including the website and social media strategy.
As such, Levanthyme succeeded in countering London’s rainy weather and busy life by providing fresh and sunny produce and recipes to your tasting experience in the British capital.